Leighton heads up daisee’s marketing to develop the company brand and meet growth objectives. He is an experienced B2B marketer in dynamic and competitive markets with over 20 years’ experience in Tier 1 IT&T vendors including Microsoft, SAP, Optus and the NBN.
In addition to his corporate experience, he has extensive experience focused on B2B start-ups looking to break into the market and grow aggressively.
With extensive B2B marketing experience, and contemporary skills in marketing automation, Social, content marketing, API's, ecosystems, mobile and digital transformation, he will drive daisee’s marketing and brand.
Driven to understand what the customer really wants, and their real needs, he will build a strategy to win their attention and business. He will work with sales, customer success and partner teams to expand daisee’s brand and reputation locally and globally.
In addition to his corporate experience, he has extensive experience focused on B2B start-ups looking to break into the market and grow aggressively.
With extensive B2B marketing experience, and contemporary skills in marketing automation, Social, content marketing, API's, ecosystems, mobile and digital transformation, he will drive daisee’s marketing and brand.
Driven to understand what the customer really wants, and their real needs, he will build a strategy to win their attention and business. He will work with sales, customer success and partner teams to expand daisee’s brand and reputation locally and globally.